AI Insights · Timothy · July 2025
Social Networking Apps Performance in Europe Q2 2025
Explore the performance trends of the top 5 social networking apps in Europe during Q2 2025, based on Sensor Tower data.
In the second quarter of 2025, the top social networking apps on the unified platform in Europe demonstrated notable trends in downloads and active users, as reported by Sensor Tower.
Threads from Instagram, Inc. saw weekly downloads fluctuate, starting with 1M downloads and peaking at around 1.1M in early April before settling at 886K by the end of June. Active users remained relatively steady, ranging from 41M to 43M throughout the quarter.
Telegram Messenger experienced consistent weekly downloads, hovering around 1.1M to 1.2M. The app's weekly revenue was strong, starting at $1.9M and closing the quarter at approximately $2.1M. Active users saw minor fluctuations, maintaining around 250M.
WhatsApp Messenger showed a steady rise in weekly downloads, beginning at 1.1M and reaching 1.3M by late June. Revenue remained stable at a minimal level, while active users grew slightly from 554M to nearly 560M.
Facebook achieved weekly downloads between 912K and 1.1M, with revenue showing a gradual increase, ending the quarter at $364K. Active users stayed consistent, just above 226M.
Google Meet had weekly downloads ranging from 218K to 260K, with active users fluctuating slightly around 12M. Revenue was not applicable for this period.
For more insights into app performance, visit Sensor Tower's detailed reports.
